As Charles River continues to grow, it's important for us to protect the integrity of our brand and deliver a consistent message. In order to do this, we've created brand guidelines, a set of tools on how to use our branding elements. The Charles River Apparel logo serves to identify the brand in all forms of communication. Please adhere to the guidelines put forth in the brand identity style guide.

We have conveniently packaged the Brand Identity Style Guide and logos into a single downloadable file here, which contains the following:

  • Brand Identity Style Guide (PDF)
  • Guideline for logo usage
  • Color Palette
  • Font Usage
  • Trademark Usage
  • Do's and Don'ts